Before starting her own firm, Ravelle Brickman was a senior vice president at Richard Weiner, Inc. where she headed the original Cabbage Patch Kids campaign. She has also created PR projects and programs for NYNEX, Food & Wines from France, the American Marketing Association, Hearst Magazines, the YMCA, United Neighborhood Houses and the City of New York. She is a former president of the Publicity Club of NY and was a board member of both PRSA-NY and WEPR. Today, she works principally for the pharmaceutical industry and reports on drug marketing for several trade magazines, and she is on the faculty at New York University’s Center for Marketing. Ms. Brickman holds a B.A. from Smith College.